O’Reilly Auto Parts 500


FORT WORTH, Texas (October 31, 2017)

Texas Motor Speedway's Business Acceleration Club, a new program that focuses on local businesses as well as Texas-based and national companies seeking entry-level sponsorship opportunities, has sold out its soft launch for Sunday's AAA Texas 500 Monster Energy NASCAR Cup Series playoff race at Texas Motor Speedway.

The Business Acceleration Club is scheduled for a full launch in the 2018 racing season, but the speedway sales team had a goal of securing a total of eight companies in this initial offering after the program was officially announced Sept. 18. The speedway's sales department exceeded that goal with 10 on board for Sunday's marquee NASCAR event.
The companies that will participate Sunday as well as for 2018 are Premier Truck Group (Dallas), Emergency Ice (Dallas), Liberty National Life Insurance (McKinney), TX Chili (Fort Worth), JAG Metals (Weatherford), Grande Communications (San Marcos), ITW (Houston), Primesport (Atlanta), Fuzzy's Vodka (Indianapolis) and Omnisource (Amarillo).
For any size business, the Club offers affordability to entertain clients, prospects and employees at a major sporting event and the opportunity to expand their business contacts.

With an entry point of $28,500 annually, the speedway has developed a turnkey program that encompasses all three of Texas Motor Speedway's major races - the Monster Energy NASCAR Cup Series O'Reilly Auto Parts 500 in April, the Verizon IndyCar Series Texas Indy 600 in June and the MENCS AAA Texas 500 playoff race in November - that features business-to-business opportunities, on-site marketing at the state's largest sports venue and VIP hospitality at each of those races.
Texas Motor Speedway will expand the number of companies in the Business Acceleration Club to a maximum of 25 for the 2018 racing season.
The 1.5-mile superspeedway located in Fort Worth plays host to two races in the Monster Energy NASCAR Cup Series, XFINITY Series and Camping World Truck Series as well as one in the Verizon IndyCar Series and SPEED Energy Stadium Super Trucks. Texas Motor Speedway is owned and operated by Speedway Motorsports, Inc., a publicly traded company that is a leading marketer and promoter of motorsports entertainment in the United States. 

For more information on the DFW Business Acceleration Club, please call the Texas Motor Speedway Sales Department at (817) 215-8518 or email corpsales@texasmotorspeedway.com. 

About the author

The Texas Motor Speedway Media Relations Department is located on the 6th floor of The Speedway Club outside of Turn 1 of the speedway. 

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