- TMS Becomes First NASCAR Track Featured On State License Plate
- Kick-Off Contest To Award Most Creative Personalized Plate
FORT WORTH, Texas (May 31, 2011) – Loyal fans of Texas Motor Speedway will now be easier to spot on the highway thanks to the help of My Plates. Beginning today fans can purchase a customized Texas license plate featuring Texas Motor Speedway. It marks the first time a NASCAR track has been featured on a state license plate.
The customized license plate is emblazoned with the iconic Texas Motor Speedway logo and accompanied with the famous tagline, “The Great American Speedway!” The plate also features the Speedway Motorsports, Inc. globe and a traditional checkered flag in the background.
To help kick off the launch of its new license plate, Texas Motor Speedway will select the most creative personalized message, with the winner receiving their plate for free. Those that order the new Texas Motor Speedway plate by Thursday, June 30, automatically will be entered for the chance to win.
“This gives a whole new meaning to ‘No Limits,’” Texas Motor Speedway President Eddie Gossage said. “Texas Motor Speedway’s fan base is scattered all across the Lone Star State – from El Paso to Texarkana. With our loyal fans people will see the license plate all across Texas’ roads.”
The made-to-order plates are available starting at a cost of $55 a year, and the price goes down when you order for a five or ten year term. Personalizing your plate message is an additional charge. Sales of the license plates featuring “The Great American Speedway!” also will benefit Speedway Children’s Charities, with 10 percent of every purchased plate awarded to the organization. To purchase your Texas Motor Speedway license plate or for more information, visit www.myplates.com/go/NASCAR or call (888) 769-7528.